{"id":19464,"date":"2023-08-24T04:38:57","date_gmt":"2023-08-23T21:38:57","guid":{"rendered":"https:\/\/amber.edu.vn\/?p=19464"},"modified":"2023-08-24T04:47:01","modified_gmt":"2023-08-23T21:47:01","slug":"zuellig-pharma-renewing-the-form-of-expressing-training-content","status":"publish","type":"post","link":"https:\/\/amber.edu.vn\/en\/zuellig-pharma-renewing-the-form-of-expressing-training-content\/","title":{"rendered":"Zuellig Pharma &#8211; Renewing the form of expressing training content"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"19464\" class=\"elementor elementor-19464\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<div class=\"elementor-inner\">\n\t\t\t\t<div class=\"elementor-section-wrap\">\n\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-17ef5060 e-con-full e-flex e-con\" data-id=\"17ef5060\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5fc58887 elementor-widget elementor-widget-text-editor\" data-id=\"5fc58887\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\tZuellig Pharma \u2013 one of the largest healthcare service providers in Asia, established an office in Vietnam in 1999. After 21 years of standing firmly in the market, Zuellig Pharma has affirmed its home brand. The largest multinational service provider in the pharmaceutical and healthcare industries in Vietnam. With a team of more than 1200 employees, the optimal training method to ensure quality synchronization in all 4 branches is always the most important factor. Let&#8217;s find out how Zuellig Pharma Vietnam has applied e-Learning to innovate the way training content is presented!\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-15222a01 e-con-full e-flex e-con\" data-id=\"15222a01\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-330121e2 elementor-widget elementor-widget-heading\" data-id=\"330121e2\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">1. The problem in finding the optimal training method<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3274eba e-con-full e-flex e-con\" data-id=\"3274eba\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1a2d0ed elementor-widget elementor-widget-text-editor\" data-id=\"1a2d0ed\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\tWith the advantage of an international corporation, Zuellig Pharma is one of the few enterprises in Vietnam that has successfully built a complete e-Learning system from LMS to training content. Because of putting the criteria of building employee engagement on top, Zuellig Pharma Vietnam&#8217;s Board of Directors is very concerned about whether the current e-Learning system is attractive enough for learners to participate and interact with each other. \t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4b07a3b e-con-full e-flex e-con\" data-id=\"4b07a3b\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6d4e81a elementor-widget elementor-widget-heading\" data-id=\"6d4e81a\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">1.1. The form of content expression is not appropriate<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-be401ca e-con-full e-flex e-con\" data-id=\"be401ca\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4fa3d87 elementor-widget elementor-widget-text-editor\" data-id=\"4fa3d87\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\tAlthough e-Learning has been used for a long time, it has not brought the desired results. Feedback from participants showed that the current presentation of the content was long and did not focus on the main topic. Therefore, the core issue is whether the current training content is appropriate. Aware of that, the company&#8217;s e-Learning Department has found a problem to improve, which is to innovate the form of content presentation to maximize training effectiveness.\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5180f0c6 e-con-full e-flex e-con\" data-id=\"5180f0c6\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1225ed4d elementor-widget elementor-widget-image\" data-id=\"1225ed4d\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-image\">\n\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" loading=\"lazy\" width=\"1110\" height=\"658\" src=\"https:\/\/amber.edu.vn\/wp-content\/uploads\/2020\/06\/k\u1ef9-n\u0103ng-gi\u1ea3i-quy\u1ebft-v\u1ea5n-\u0111\u1ec1.png\" class=\"attachment-large size-large wp-image-9864\" alt=\"doi-moi-hinh-thuc\" srcset=\"https:\/\/amber.edu.vn\/wp-content\/uploads\/2020\/06\/k\u1ef9-n\u0103ng-gi\u1ea3i-quy\u1ebft-v\u1ea5n-\u0111\u1ec1.png 1110w, https:\/\/amber.edu.vn\/wp-content\/uploads\/2020\/06\/k\u1ef9-n\u0103ng-gi\u1ea3i-quy\u1ebft-v\u1ea5n-\u0111\u1ec1-768x455.png 768w, https:\/\/amber.edu.vn\/wp-content\/uploads\/2020\/06\/k\u1ef9-n\u0103ng-gi\u1ea3i-quy\u1ebft-v\u1ea5n-\u0111\u1ec1-200x119.png 200w, https:\/\/amber.edu.vn\/wp-content\/uploads\/2020\/06\/k\u1ef9-n\u0103ng-gi\u1ea3i-quy\u1ebft-v\u1ea5n-\u0111\u1ec1-400x237.png 400w, https:\/\/amber.edu.vn\/wp-content\/uploads\/2020\/06\/k\u1ef9-n\u0103ng-gi\u1ea3i-quy\u1ebft-v\u1ea5n-\u0111\u1ec1-600x356.png 600w, https:\/\/amber.edu.vn\/wp-content\/uploads\/2020\/06\/k\u1ef9-n\u0103ng-gi\u1ea3i-quy\u1ebft-v\u1ea5n-\u0111\u1ec1-800x474.png 800w\" sizes=\"(max-width: 1110px) 100vw, 1110px\" \/>\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">Innovating the form of expressing training content to create excitement for learners<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0e93894 e-con-full e-flex e-con\" data-id=\"0e93894\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b851fa3 elementor-widget elementor-widget-heading\" data-id=\"b851fa3\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">1.2. Interaction with learners is limited<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-382e68b e-con-full e-flex e-con\" data-id=\"382e68b\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ce4cf81 elementor-widget elementor-widget-text-editor\" data-id=\"ce4cf81\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\tIncreasing the interactions in the course is also a problem mentioned because the current interactions are not diverse, so it is difficult to stimulate the participation of students. Learners can only click &#8220;Next&#8221; or &#8220;Back&#8221; but do not interact with the learning content, making learners feel passive and difficult to remember. Therefore, along with innovating the form of content expression is increasing the variety of interactions.\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-629f8ab e-con-full e-flex e-con\" data-id=\"629f8ab\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c93285d elementor-widget elementor-widget-heading\" data-id=\"c93285d\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">2. How has Amber changed the form of training content at Zuellig Pharma?<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-06cfafd e-con-full e-flex e-con\" data-id=\"06cfafd\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d9d0cb5 elementor-widget elementor-widget-text-editor\" data-id=\"d9d0cb5\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\tImmediately after receiving the request, Amber researched and analyzed why the current content was not suitable to find the optimal improvement method. \t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e0d1d4a e-con-full e-flex e-con\" data-id=\"e0d1d4a\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3cbf027 elementor-widget elementor-widget-heading\" data-id=\"3cbf027\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">2.1. Innovating the form of expressing training content<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-da8f37f e-con-full e-flex e-con\" data-id=\"da8f37f\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-af50270 elementor-widget elementor-widget-text-editor\" data-id=\"af50270\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\tFirstly, the training content on soft skills for middle managers will need in-depth knowledge and continuously updated to support the best professional skills development. Instead of simple, boring knowledge, Amber integrates storytelling elements into the content to connect the parts of the lesson into a story throughout. The positive change is reflected in Zuellig&#8217;s managers feeling more receptive and more effective.\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9b1d847 e-con-full e-flex e-con\" data-id=\"9b1d847\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4aefa7b elementor-widget elementor-widget-image\" data-id=\"4aefa7b\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-image\">\n\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" loading=\"lazy\" width=\"1110\" height=\"655\" src=\"https:\/\/amber.edu.vn\/wp-content\/uploads\/2020\/06\/doi-moi-hinh-thuc-the-hien-noi-dung-dao-tao.png\" class=\"attachment-large size-large wp-image-9866\" alt=\"doi-moi-hinh-thuc-the-hien-noi-dung-dao-tao\" srcset=\"https:\/\/amber.edu.vn\/wp-content\/uploads\/2020\/06\/doi-moi-hinh-thuc-the-hien-noi-dung-dao-tao.png 1110w, https:\/\/amber.edu.vn\/wp-content\/uploads\/2020\/06\/doi-moi-hinh-thuc-the-hien-noi-dung-dao-tao-768x453.png 768w, https:\/\/amber.edu.vn\/wp-content\/uploads\/2020\/06\/doi-moi-hinh-thuc-the-hien-noi-dung-dao-tao-200x118.png 200w, https:\/\/amber.edu.vn\/wp-content\/uploads\/2020\/06\/doi-moi-hinh-thuc-the-hien-noi-dung-dao-tao-400x236.png 400w, https:\/\/amber.edu.vn\/wp-content\/uploads\/2020\/06\/doi-moi-hinh-thuc-the-hien-noi-dung-dao-tao-600x354.png 600w, https:\/\/amber.edu.vn\/wp-content\/uploads\/2020\/06\/doi-moi-hinh-thuc-the-hien-noi-dung-dao-tao-800x472.png 800w\" sizes=\"(max-width: 1110px) 100vw, 1110px\" \/>\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">New form of presentation of training content to make it easier to remember<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6b872dd e-con-full e-flex e-con\" data-id=\"6b872dd\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4ebad68 elementor-widget elementor-widget-heading\" data-id=\"4ebad68\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">2.2. Increase the variety of interactions <\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b90989f e-con-full e-flex e-con\" data-id=\"b90989f\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-bc44afd elementor-widget elementor-widget-text-editor\" data-id=\"bc44afd\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t<p>Second, Amber uses gamification to bring the game element into the lesson by role-playing, doing the same task as when playing a game. Learners are stimulated to overcome challenges, so they will keep their excitement in the process of discovering knowledge. This is also what makes the company completely convinced with the e-Learning product from Amber. The soft skills training course for middle managers \u2013 important personnel in the business has been more effective than expected by timely updating and innovation.<\/p><p>To discover the most optimal training solution for businesses, <a href=\"https:\/\/amber.edu.vn\/en\/contact\/\">contact here<\/a> for detailed advice.<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Zuellig Pharma partnered with Amber to innovate training content expression. Addressing issues of content relevance and limited interactions, they integrated storytelling and gamification, resulting in more engaging and effective e-Learning for middle managers.<\/p>","protected":false},"author":18,"featured_media":19465,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3429],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Zuellig Pharma - Renewing the form of expressing training content - Amber Online Education<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/amber.edu.vn\/en\/zuellig-pharma-renewing-the-form-of-expressing-training-content\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Zuellig Pharma - Renewing the form of expressing training content - Amber Online Education\" \/>\n<meta property=\"og:description\" content=\"Zuellig Pharma partnered with Amber to innovate training content expression. 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