{"id":6694,"date":"2019-12-12T15:15:38","date_gmt":"2019-12-12T08:15:38","guid":{"rendered":"https:\/\/amberacademy.vn\/?p=6694"},"modified":"2020-02-14T23:07:22","modified_gmt":"2020-02-14T16:07:22","slug":"storytelling-chinh-phuc-nguoi-hoc-qua-nghe-thuat-ke-chuyen","status":"publish","type":"post","link":"https:\/\/amber.edu.vn\/en\/storytelling-chinh-phuc-nguoi-hoc-qua-nghe-thuat-ke-chuyen\/","title":{"rendered":"Storytelling – Chinh ph\u1ee5c ng\u01b0\u1eddi h\u1ecdc qua ngh\u1ec7 thu\u1eadt k\u1ec3 chuy\u1ec7n\u00a0"},"content":{"rendered":"

Storytelling \u0111\u00e3 \u0111\u01b0\u1ee3c \u00e1p d\u1ee5ng r\u1ea5t nhi\u1ec1u trong l\u0129nh v\u1ef1c \u0111\u00e0o t\u1ea1o-gi\u00e1o d\u1ee5c. H\u00ecnh th\u1ee9c n\u00e0y gi\u00fap ng\u01b0\u1eddi h\u1ecdc c\u1ea3m th\u1ea5y s\u1ef1 k\u1ebft n\u1ed1i, kh\u00f4ng b\u1ecb r\u1eddi r\u1ea1c nh\u1edd nh\u1eefng c\u00e2u chuy\u1ec7n theo chu\u1ed7i. V\u1eady \u00e1p d\u1ee5ng storytelling nh\u01b0 th\u1ebf n\u00e0o v\u00e0o x\u00e2y d\u1ef1ng b\u00e0i gi\u1ea3ng E-learning \u0111\u1ec3 h\u1ea5p d\u1eabn nh\u1ea5t ?<\/span><\/p>\n

Storytelling l\u00e0 m\u1ed9t ph\u1ea7n r\u1ea5t t\u1ef1 nhi\u00ean khi b\u1ea1n mu\u1ed1n truy\u1ec1n t\u1ea3i th\u00f4ng \u0111i\u1ec7p hay n\u1ed9i dung gi\u00e1o d\u1ee5c cho ng\u01b0\u1eddi h\u1ecdc. Ph\u01b0\u01a1ng ph\u00e1p n\u00e0y th\u1ef1c s\u1ef1 r\u1ea5t quan tr\u1ecdng trong gi\u00e1o d\u1ee5c n\u00f3i chung v\u00e0 trong <\/span>b\u00e0i gi\u1ea3ng E-learning <\/span><\/a>n\u00f3i ri\u00eang.<\/span><\/p>\n

Nhi\u1ec1u ng\u01b0\u1eddi cho r\u1eb1ng storytelling ph\u1ea3i nghe tr\u1ef1c ti\u1ebfp ng\u01b0\u1eddi qua ng\u01b0\u1eddi, tuy nhi\u00ean khi th\u00f4ng qua b\u00e0i gi\u1ea3ng E-learning, t\u00ednh hi\u1ec7u qu\u1ea3 c\u1ee7a n\u00f3 kh\u00e1 t\u1ed1t. Storytelling c\u00f3 s\u1ee9c m\u1ea1nh thu h\u00fat ng\u01b0\u1eddi h\u1ecdc, gi\u00fap ng\u01b0\u1eddi h\u1ecdc nh\u1eadp vai v\u00e0 th\u1ef1c s\u1ef1 l\u00e0 ng\u01b0\u1eddi \u0111ang tham gia v\u00e0o ch\u00ednh c\u00e2u chuy\u1ec7n m\u00e0 m\u00ecnh \u0111ang \u0111\u01b0\u1ee3c k\u1ec3. Qua \u0111\u00f3, t\u00ednh truy\u1ec1n \u0111\u1ea1t v\u00e0 hi\u1ec3u \u0111\u01b0\u1ee3c n\u1ed9i dung s\u1ebd c\u1ea3i thi\u1ec7n kh\u00e1 r\u00f5 r\u1ec7t. Vi\u1ec7c \u0111\u01b0a storytelling v\u00e0o b\u00e0i gi\u1ea3ng E-learning l\u00e0 \u0111i\u1ec1u n\u00ean l\u00e0m, c\u00e1c doanh nghi\u1ec7p n\u00ean \u0111\u01b0a storytelling v\u00e0o b\u00e0i gi\u1ea3ng E-learning \u0111\u1ec3 \u0111\u00e1nh v\u00e0o y\u1ebfu t\u1ed1 c\u1ea3m x\u00fac c\u1ee7a nh\u00e2n vi\u00ean.\u00a0<\/span><\/p>\n

1. X\u00e2y d\u1ef1ng storytelling qua n\u1ed9i dung \u0111\u00e0o t\u1ea1o\u00a0<\/b><\/h2>\n

\u0110\u1ea7u ti\u00ean b\u1ea1n ph\u1ea3i \u0111\u1ecbnh h\u00ecnh \u0111\u01b0\u1ee3c c\u00e2u chuy\u1ec7n b\u1ea1n \u0111\u1ecbnh k\u1ec3. B\u1ea1n c\u1ea7n ph\u1ea3i gi\u1eef ch\u00e2n ng\u01b0\u1eddi h\u1ecdc, khi\u1ebfn h\u1ecd l\u1eafng nghe v\u00e0 nh\u1eadp t\u00e2m v\u00e0o c\u00e2u chuy\u1ec7n. N\u1ed9i dung trong vi\u1ec7c \u0111\u00e0o t\u1ea1o tr\u1ef1c tuy\u1ebfn c\u0169ng c\u1ef1c k\u1ef3 quan tr\u1ecdng v\u00e0 l\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 \u00e1p d\u1ee5ng storytelling v\u00e0o \u0111\u00f3 l\u00e0 m\u1ed9t vi\u1ec7c kh\u00f4ng ph\u1ea3i d\u1ec5 d\u00e0ng g\u00ec. H\u00ecnh th\u1ee9c hay nh\u1ea5t v\u00e0 d\u1ec5 \u00e1p d\u1ee5ng nh\u1ea5t khi \u0111\u01b0a v\u00e0o doanh nghi\u1ec7p \u0111\u00f3 l\u00e0 c\u00e1c b\u1ea1n h\u00e3y th\u1eed x\u00e2y d\u1ef1ng c\u00e2u chuy\u1ec7n hay nh\u1eefng t\u00ecnh hu\u1ed1ng ph\u1ed5 bi\u1ebfn m\u00e0 nh\u00e2n vi\u00ean hay m\u1eafc ph\u1ea3i. Khi \u0111\u01b0\u1ee3c th\u1ea5y ch\u00ednh m\u00ecnh trong <\/span>b\u00e0i gi\u1ea3ng \u0111\u00e0o t\u1ea1o <\/span><\/a>c\u1ee7a c\u00f4ng ty, nh\u00e2n vi\u00ean s\u1ebd c\u1ea3m th\u1ea5y th\u00edch th\u00fa h\u01a1n.\u00a0<\/span><\/p>\n

\"story<\/p>\n

X\u00e2y d\u1ef1ng nh\u00e2n v\u1eadt, s\u1eafc th\u00e1i, c\u1ea3m x\u00fac nh\u00e2n v\u1eadt chi\u1ebfm t\u1edbi 80% s\u1ef1 th\u00e0nh c\u00f4ng c\u1ee7a m\u1ed9t c\u00e2u chuy\u1ec7n storytelling. Nhi\u1ec1u ng\u01b0\u1eddi \u0111\u00e3 qu\u00e1 \u0111\u1ec3 \u00fd \u0111\u1ebfn n\u1ed9i dung c\u1ed1t truy\u1ec7n m\u00e0 b\u1ecf qua \u0111i ph\u1ea7n quan tr\u1ecdng n\u00e0y. C\u1ed1t truy\u1ec7n c\u0169ng quan tr\u1ecdng, n\u00f3 th\u1ec3 hi\u1ec7n \u0111\u01b0\u1ee3c \u00fd \u0111\u1ed3 truy\u1ec1n t\u1ea3i, s\u1ef1 logic c\u1ee7a c\u00e1c c\u00e2u chuy\u1ec7n. Tuy nhi\u00ean, \u0111\u1ec3 di\u1ec5n t\u1ea3 n\u00f3 b\u1eb1ng h\u00ecnh \u1ea3nh, ch\u00fang ta l\u1ea1i \u0111\u1ec1 cao di\u1ec5n xu\u1ea5t nhi\u1ec1u h\u01a1n.<\/span><\/p>\n

\u00c1p d\u1ee5ng 3 quy t\u1eafc sau: M\u1ed9t c\u00e2u chuy\u1ec7n hay l\u00e0 nh\u1eefng c\u00e2u chuy\u1ec7n b\u1ea5t ng\u1edd v\u00e0 kh\u00f3 \u0111o\u00e1n tr\u01b0\u1edbc, m\u1ed9t c\u00e2u chuy\u1ec7n hay l\u00e0 m\u1ed9t c\u00e2u chuy\u1ec7n \u0111\u01a1n gi\u1ea3n v\u00e0 t\u1eadp trung \u0111\u00fang tr\u1ecdng t\u00e2m, m\u1ed9t c\u00e2u chuy\u1ec7n hay l\u00e0 c\u00e2u chuy\u1ec7n c\u00f3 c\u1ea3m x\u00fac c\u00f3 chi\u1ec1u s\u00e2u, ng\u01b0\u1eddi h\u1ecdc c\u00f3 th\u1ec3 t\u1ef1 hi\u1ec3u b\u1eb1ng nh\u1eadn th\u1ee9c ri\u00eang c\u1ee7a m\u00ecnh<\/span><\/p>\n

2. \u0110\u1ed3 ho\u1ea1 v\u00e0 h\u00ecnh \u1ea3nh li\u00ean quan \u0111\u1ebfn storytelling\u00a0<\/b><\/h2>\n

Khi b\u1ea1n \u0111\u00e3 c\u00f3 m\u1ed9t c\u1ed1t truy\u1ec7n storytelling ho\u00e0n h\u1ea3o, gi\u1edd \u0111\u00e2y vi\u1ec7c ti\u1ebfp theo c\u1ee7a b\u1ea1n l\u00e0 k\u1ebft h\u1ee3p h\u00f3a n\u00f3 v\u1edbi b\u00e0i gi\u1ea3ng E-learning. H\u00e3y nh\u1edb r\u1eb1ng thi\u1ebft k\u1ebf kh\u00f4ng ch\u1ec9 l\u00e0 th\u00eam v\u00e0o nh\u1eefng chuy\u1ec3n \u0111\u1ed9ng v\u00e0 hi\u1ec7u \u1ee9ng chuy\u1ec3n c\u1ea3nh. N\u00f3 li\u00ean quan \u0111\u1ebfn vi\u1ec7c t\u1ea1o ra m\u1ed9t c\u00e2u chuy\u1ec7n m\u1ea1ch l\u1ea1c v\u00e0 xuy\u00ean su\u1ed1t. H\u00ecnh \u1ea3nh, \u00e2m thanh, h\u1ed9i tho\u1ea1i, t\u1ea5t c\u1ea3 ph\u1ea3i ph\u1ed1i h\u1ee3p th\u1eadt ho\u00e0n h\u1ea3o v\u1edbi t\u1eebng chuy\u1ec3n \u0111\u1ed9ng.<\/span><\/p>\n

\"story<\/p>\n

K\u1ebft h\u1ee3p c\u00e1c y\u1ebfu t\u1ed1 h\u00ecnh \u1ea3nh l\u1eabn \u00e2m thanh v\u00e0 c\u00e1c cu\u1ed9c h\u1ed9i tho\u1ea1i, \u0111\u00e2y l\u00e0 3 y\u1ebfu t\u1ed1 ch\u00ednh \u0111\u1ec3 x\u00e2y d\u1ef1ng m\u1ed9t b\u00e0i gi\u1ea3ng E-learning mang t\u00ednh storytelling. C\u00e1c kho\u00e1 h\u1ecdc n\u00ean x\u00e2y d\u1ef1ng h\u00e0nh tr\u00ecnh h\u1ecdc t\u1eadp b\u1eb1ng c\u00e1ch cho ph\u00e9p ng\u01b0\u1eddi h\u1ecdc nh\u1eadp vai, \u0111\u1ec3 h\u1ecd t\u1ef1 quy\u1ebft \u0111\u1ecbnh \u0111i\u1ec1u g\u00ec s\u1ebd x\u1ea3y ra ti\u1ebfp theo. Ngo\u00e0i ra, \u0111\u1ec3 c\u00f3 th\u1ec3 t\u0103ng t\u00ednh t\u01b0\u01a1ng t\u00e1c, gi\u00fap ng\u01b0\u1eddi h\u1ecdc ch\u1ee7 \u0111\u1ed9ng h\u01a1n, b\u00e0i h\u1ecdc c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c l\u1ed3ng gh\u00e9p nh\u1eefng c\u00e2u h\u1ecfi li\u00ean quan \u0111\u1ebfn n\u1ed9i dung b\u00e0i h\u1ecdc v\u00e0 c\u00e2u chuy\u1ec7n. Vi\u1ec7c n\u00e0y s\u1ebd gi\u00fap cho ng\u01b0\u1eddi h\u1ecdc c\u00f3 th\u1ec3 t\u1ef1 ki\u1ec3m tra l\u1ea1i ki\u1ebfn th\u1ee9c m\u00ecnh \u0111\u00e3 h\u1ecdc \u0111\u01b0\u1ee3c m\u1ed9t c\u00e1ch xuy\u00ean su\u1ed1t.\u00a0<\/span><\/p>\n

3. \u0110i\u1ec1u g\u00ec l\u00e0m n\u00ean m\u1ed9t storytelling hi\u1ec7u qu\u1ea3<\/b><\/h2>\n

Tr\u01b0\u1edbc khi b\u1eaft tay v\u00e0o vi\u1ebft n\u00ean c\u00e2u chuy\u1ec7n cho ng\u01b0\u1eddi h\u1ecdc, b\u1ea1n c\u1ea7n ph\u1ea3i n\u1eafm r\u00f5 n\u1ec1n t\u1ea3ng c\u1ee7a m\u1ed9t storytelling \u0111\u1ea1t hi\u1ec7u qu\u1ea3 t\u1ed1t. M\u1ed9t c\u00e2u chuy\u1ec7n li\u00ean quan \u0111\u1ebfn n\u1ed9i dung b\u00e0i h\u1ecdc t\u1ed1t s\u1ebd bao g\u1ed3m nh\u1eefng y\u1ebfu t\u1ed1:<\/span><\/p>\n